Macy’s Inc. – Bluemercury

Senior Designer–Proprietary Brands

I collaborate with Brand Managers, Copywriters, Photographers and Product Developers to hone the visual identity of Bluemercury’s proprietary brands and execute the brand identity with consistency across channels – from packaging design and art direction to print and digital design.

Past Professional Experience

RINGLET Marketing Agency

Lead Designer +
Creative Strategist

RINGLET is an integrative marketing agency focused on empowering Entrepreneurs. I managed all Design Team output for multiple, concurrent client projects. Services offered included brand design, platform development and marketing asset design.

Mattel Inc. – American Girl

Senior Designer

Utilized trend, consumer and sales insights to guide design and development of a range of softgoods products in partnership with Technical Designers and Quality Engineers. Additionally, directed photographers and visual merchandisers on display execution in order to accurately showcase value across channels.